Overview

Industry-standard backlink analysis tool with AI-powered keyword generation in 40+ languages. Brand Radar tracks brand visibility in LLM outputs.

Features In Depth

Site Explorer

Comprehensive competitor analysis tool showing organic search traffic, paid traffic, backlink profiles, and top-performing pages for any domain. The anchor report reveals exact anchor text distribution.

Keywords Explorer

Research tool covering 28.7B keywords across 10 search engines with search volume, keyword difficulty, click metrics, and traffic potential. Includes SERP overview with ranking history.

Site Audit

Automated technical SEO crawler that checks for broken links, redirect chains, missing meta tags, slow pages, and 100+ other issues. Includes scheduled re-crawls and change tracking.

Content Explorer

Searchable database of billions of web pages to find top-performing content by topic, with metrics on organic traffic, referring domains, and social shares. Useful for link-building opportunities.

Rank Tracker

Tracks keyword rankings across desktop and mobile with daily or weekly updates. Includes visibility score, average position trends, and SERP features tracking.

Backlink Analysis

Industry-leading backlink database with 35T+ external links. Shows new and lost backlinks, referring domains, domain rating, and link intersect to find sites linking to competitors but not you.

Pricing Breakdown

Plan	Monthly	Annual	What You Get
Starter	$29	$29/mo	1 project, limited data. Entry-level for personal sites.
Lite	$129	$108/mo	5 projects, 750 credits/mo. For freelancers and small sites.
Standard	$249	$208/mo	20 projects, 2,000 credits/mo. Historical data included. Most popular plan.
Advanced	$449	$374/mo	50 projects, 15,000 credits/mo. Full historical data and API access.
Enterprise	$1,499	$1,249/mo	100 projects, max data limits, permissions, and priority support.

What the Internet Says

4.5

673 reviews

Trustpilot

350 reviews

4.7

Capterra

579 reviews

Best-in-class backlink database (35T+ external links)Clean, intuitive UI for SEO researchAccurate keyword difficulty and traffic estimatesContent Explorer useful for link-building researchAggressive 2024 price hikes (30-50%)Restrictive credit system limits heavy usageNo free trial or money-back guaranteeCustomer support slow on billing issuesNewer AI features lag behind AI-first competitorsStrong for backlink-focused workflows

Ahrefs vs ChatGPT & Claude

The deepest backlink index on the planet — no LLM comes close

+35 trillion external backlinks indexed with freshness updates — ChatGPT/Claude cannot see who links to any website
+Site Explorer shows exact organic traffic estimates, top pages, and ranking keywords for any competitor domain
+Content Gap analysis reveals keyword opportunities competitors rank for but you miss — requires live SERP data
+Site Audit with automated crawl scheduling catches technical SEO regressions before they hurt rankings
+Keyword Explorer covers 10 search engines (Google, YouTube, Amazon, Bing, etc.) with click-through-rate metrics

Skip Ahrefs if: You primarily need content writing help, PPC management, or social media tools — Ahrefs is laser-focused on organic SEO and backlink analysis.