Last Verified: March 30, 2026
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Best Current Deal
The best OptinMonster deal right now is annual billing — the Basic plan starts at $16/mo billed annually, and all plans include a 14-day money-back guarantee. No offer needed; the discount applies automatically when you select annual billing at checkout.
What OptinMonster Does
OptinMonster is a lead generation and conversion platform used on over 1 million websites. It lets content marketers capture email subscribers with precisely targeted popups, floating bars, slide-ins, and scroll boxes — nine campaign types in total. Every campaign supports A/B testing, and it integrates with all major email platforms including Mailchimp, Kit, and ActiveCampaign.
The flagship feature is Exit-Intent® technology: it detects mouse movement patterns that signal a visitor is about to leave and triggers a popup at that exact moment. It’s a genuine differentiator in this category — most competitors rely on time delays, not behavioral signals. Note that Exit-Intent® is only included from the Pro plan up.
OptinMonster Pricing
| Plan | Annual Billing (per month) | Best For |
|---|---|---|
| Basic | $16/mo | One site, no Exit-Intent® |
| Plus | $32/mo | A/B testing, content locking |
| Pro | $49/mo | Exit-Intent®, 3 sites |
| Growth | $82/mo | 5 sites, advanced targeting |
⚠️ All plans are billed annually. Monthly billing is available at higher rates. There is no free plan.
How to Get This Deal
- Click Get OptinMonster below.
- Choose your plan — Pro if you need Exit-Intent® technology.
- Select annual billing at checkout to lock in the lowest monthly rate.
- If it’s not a fit within 14 days, request a full refund.
Quick Take
Pros:
- Exit-Intent® technology fires on behavioral mouse signals — more precise than the time-delay triggers most competitors use
- Works on any website platform (WordPress, Shopify, Squarespace, raw HTML) — one JavaScript snippet and you’re live
- Nine campaign types with per-campaign A/B testing built into every paid plan
Cons:
- Exit-Intent® requires the Pro plan ($49/mo annually) — the feature that justifies the price is locked out of Basic and Plus
- No free plan and no free trial; the 14-day money-back guarantee requires a paid commitment upfront
FAQ
Which OptinMonster plan includes Exit-Intent® technology?
Exit-Intent® is available on the Pro plan ($49/mo billed annually) and the Growth plan. Basic and Plus don’t include it — which is a real limitation since Exit-Intent® is the feature most people buy OptinMonster for in the first place.
Does OptinMonster work on non-WordPress websites?
Yes. OptinMonster is a SaaS platform that works on any website. You add a single JavaScript snippet to your site’s header, and it activates regardless of whether you’re running WordPress, Shopify, Wix, or a custom-built site.
How does OptinMonster compare to OptiMonk?
OptiMonk offers a free plan with up to 15,000 pageviews per month, making it more accessible for smaller sites. OptinMonster has more advanced behavioral targeting and campaign analytics, but you’ll pay at least $49/mo to access Exit-Intent® — while OptiMonk includes exit-intent on its free tier. Smaller content sites may find OptiMonk sufficient; larger email-list builders tend to favor OptinMonster for its depth.
How many websites does each OptinMonster plan cover?
Basic covers one site. Plus covers two sites. Pro covers three, and Growth covers five. If you manage more than five properties, you’d need to contact OptinMonster for a custom arrangement or purchase multiple accounts.
Does OptinMonster have a free plan or free trial?
No free plan exists. OptinMonster doesn’t offer a time-limited free trial either. All paid plans come with a 14-day money-back guarantee — so you can test it risk-free, but you do need to commit to a paid plan first before getting access.
